Evoke Activators come in 3 strengths and are infused with Argan Oil to add additional anti-oxidants and provide extra protection for the hair.

It is recommended that only Pure Activators are used with Pure Evoke Demi Colour as this will guarantee optimum results.

Activator 0 Can be used when toning lightened hair to reduce risk of breaking base and/or to achieve soft tonal reflects. Recommended to be used with Instant Tones.

Activator 1 Can be used for toning lightened hair and creating soft tones on natural hair. Recommended to use when colour balancing.

Activator 2 Can be used for grey coverage (up to 75% grey blending) and create more intense tonal results. Recommended to be used with Artisan Creative Crème.